Neuroscience for organizational communication : a guide for communicators and leaders / Laura McHale.

• Part 1. Introduction to neuroscience for corporate communications -- Why should communicators care about neuroscience? -- The changing landscape -- Lets get neurological -- The body politic -- Part 2. The neurocommunicators toolkit -- The coming of neuroleadership -- The braking system -- The toolkit -- The neuroscience of Aristotle -- The culture club -- Part 3. The psychology of the corporate communications team -- Communicator, heal thyself -- Safe space -- Part 4. Self-care for corporate communications professionals -- Communicating trauma and loss -- The neuroscience of compassion -- Epilogue. Practice what you preach.

Ämnesord

Kommunikation inom organisationer  (sao)

Neurovetenskap  (sao)

Communication in organizations.  (LCSH)

Neurosciences.  (LCSH)

Communication  -- Psychological aspects. (LCSH)

Neurosciences  (MeSH)

Communication dans les organisations.  (Vedettes-matière)

Neurosciences.  (Vedettes-matière)

Communication  -- Aspect psychologique. (Vedettes-matière)

Communication in organizations.  (fast)

Neurosciences.  (fast)

Communication  -- Psychological aspects. (fast)

Kommunikation  -- psykologiska aspekter (sao)

Communication in organizations  (LCSH)

Neurosciences  (LCSH)

Klassifikation

HD30.3 (LCC)

658.45 (DDC)

Qbac (kssb/8 (machine generated))